Category: enterprise 2.0

Google Buzz is an Outlook/Exchange/Azure killer

Google Apps has seen good but not crazy growth in the enterprise because as with most early products, its feature set is good but not great as compared to the incumbent Microsoft suite. Many of us have been willing to bite the feature bullet to move the care and feeding of Outlook and Exchange to […]

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Now Web 2.0 is Dead. Aagh!

Oh Brother. Here we go again. The death knell to Web 2.0 has been sounded. Abandon ship!! Everybody to the life rafts. The end is near. Every man for himself. It amazes me — no actually it doesn’t — that no sooner do some Web 2.0 companies kick the proverbial bucket, then the entire space […]

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Vertical is Back?

There is a great piece in the Guardian today on the new vertical rage. The editor and analysts point to the IPOD’s success as a key indicator that a vertical model will wipe out horizontal plays. They compare this stream to the old IBM approach back in the 70’s and early 80’s to make everything […]

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Improving the predictive accuracy of commercial testing

There is an interesting blog written yesterday http://business2.blogs.com/business2blog/ regarding possible subtexts to the Google purchase of YouTube. They suggest that Google is coming out with ways to help advertisers determine in which commercials will succeed and fail through online testing via something like YouTube. There is no question that the advertising needs to improve its […]

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