Author: panthos

Many Consumers Want To Eliminate Catalogs – Catalog Companies Don’t Get It

How Not to Induce Buyers

Rather than help switch me to a more efficient and better user experience online, catalog companies like Chefs want to using negative reinforcement systems to make me respond. Why Would I Want This Offer? We received this catalog over Christmas and it is typical of how disconnected catalog companies are from a changing customer base. […]

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Is Your Word Your Bond?

your word is your bond

I was surprised to see the following tweet from Fred Wilson “Replace the words “job offer” with “term sheet” in @spolsky’s post and the advice is still spot on http://t.co/2MNZUIKZ” Out of curiosity, I took a look at the Spolsky post and I was surprised by the advice he gave regarding exploding offers. For those […]

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Technology Sabbaths

There is an interesting piece in the Times today (http://nyti.ms/h8mNVf) regarding personal decoupling from the digital world. Its pretty well understood that too much of any one thing can be bad for you or your relationships, etc., and the immersive and all-consuming influence of technology in our lives is no different. Not to sound religious, […]

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Flat is the new Round — Thank You Apple

Old favorites die hard. The stink around Apple’s change to the Itunes logo is typical of the “what was wrong with the old one” attitude that can be so pervasive even amongst the earliest of adopters — technology junkies. We are seeing this already in a number of web design layouts (see www.weather.com) and written […]

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